Heita – 8.ta

Written by on October 1, 2010 in u

Want to know the meaning of Heita?

Pronunciation: [hey – taah]
Definition: Xhosa word meaning “hello.”

According to the dictionary, Tsotsi-taal, the word ‘heita’ was “arguably modified from the Setswana phrase ‘Ee, thata’, meaning ‘yes thoroughly’, in response to the greeting ‘A lo tsogile’, meaning ‘are you well?’; a form of greeting that expresses happiness at encountering friends or acquaintances”.


Heita Baby

Can someone please enlighten us what HEITA is all about?

We are seeing it everywhere? Adverts, billboards, busses

I am intrigued. Great job to whoever is keeping us guessing.

It seems like speculation is towards Telkom’s new mobile business, or at least the part of it that’s going to focus on the mass consumer market.


Heita zulu warrior

Visit  heita website

follow heita on twitter

Telkom Mobile, aka Heita aka 8ta launches it’s official website – www.8ta.com. Check it out. Take note of all the references to the number 8. It is a new 081 number

South Africa’s mobile landscape changed dramatically today with the launch of 8ta, the country’s fourth cellular network operator.

Announcing simple and affordable products and services at a hi-tech launch in Johannesburg, 8ta executives claimed their services will be regarded in South Africa as the one that will “get people to talk more”.

Managing Executive of Telkom Mobile (branded as 8ta), Amith Maharaj, told guests, “We will provide the platform for South Africans to communicate more. I’m not exaggerating when I say that this is the start of a new era in mobile phone communication in South Africa. Consumers will at last have a real choice.”

Mr Maharaj promised that 8ta products would offer more value than any other network provider. For the first time in South Africa, all prepaid customers will benefit from free talk time to any network every time they receive calls from a mobile phone – 1 free second of airtime for every 3 seconds of call received. This benefit is available all day, every day. Further, calls from 8ta to fixed line will cost 60 % less than typical market rates for similar calls, and there will be a flat rate of R2.50 per minute to over 100 international destinations. Additionally, when you send 5 SMS’s in a day, 8ta will give you 50 bonus SMS’s at no extra cost to use that same day.

The innovative network will also provide prepaid internet customers with an out-of-bundle rate of R1 per megabyte, while prepaid data bundles can be purchased for as low as 25c per megabyte.

8ta has constructed 800 base stations across the country, and plans to construct a further 3200 base stations over time to improve coverage and connectivity. The services have been built on an end-to-end all-IP 2G and 3G network, which is easily upgradable to LTE (4G). To ensure top notch customer service and quality of experience, a new call centre and new IT systems have also been implemented.

Telkom Group Acting CEO Mr Jeffrey Hedberg said the launch of 8ta was a watershed event. “We are able to mobilise the reliability of fixed-line and the agility of mobile to provide products that South African people really want.”

The launch revealed who was behind the high-profile Heita! campaign, which has intrigued the nation for the past weeks.

Telkom SA Managing Director Ms Pinky Moholi said: “We wanted to create a brand that builds upon Telkom’s heritage around quality and innovation. At the same time, we realised the need to be simple and to be authentically South African.”

With tariffs that are easy to understand and buy, and with no hidden costs, 8ta looks forward to serving more of the population more of the time.



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10 Reader Comments

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  1. m says:

    Heita- new telkom campaign! telkom mobile (cellphone)

  2. Ingrid says:

    wow seing hearing and hearing about this 8ta just exites me and I feel the need to be a part of this in whichever way possible i.e I run my own promotions co. So this will be a privelidge and good platform to work on.

  3. Dweza says:

    I want to buy 8ta starter pack and compare to other networks am using

  4. xolani says:

    Hi i just bougt a simcard of 8ta and registered rica yesterday but when i inserted it into my phone, network isn’t available pls help me, i did not even get my number.

  5. dennis says:

    hi xolani
    you have leave the simcart in the phone it takes a few minutes
    its searching for the new network
    goodluck i am enjoying mine

  6. heidi says:

    i cant find a place to rica. pls help

  7. KP MAHLAOLE says:

    I bouht a heita new sim card but it doest hav network so pls help or tel me whr should i rica my sim card

  8. Alandt says:

    I bought my 8ta starterpack today at 10:00 and Rica-ed it at 10:05. My number was sent to me within 2 minutes….

  9. Mphuthumi Mayekiso says:

    I saw your specials in todays’ SOWETAN News Paper, can i get your contact delais of the Shop U240 South Gate Mall, South Gate, Jojannesburg. I would like to apply for the contract telephone.

  10. kenneth says:

    What a bad service from the 8ta people.I took a cellphone from them when I try to use it,the phone was not working I phone them since from the 08 of August but no positive respond except corrup staff member.I feel that they undermine me.any to help 0814945277